Privacy Notice

This notice explains how shortofsight.com collects, uses, and protects personal information on this website. We aim to collect as little personal data as possible, and to be transparent about what we do with it.

Who we are

This website is operated by Christopher Yu, Hong Kong. If you have any questions about this notice or about how your data is handled, you can contact us via Contact Form.

What information we collect

We may collect the following types of information:

  • Information you provide directly, such as your name and email address if you contact us through a form or register your interest in a book project.

  • Information collected automatically when you visit the site, including your IP address, browser type, device type, pages viewed, and approximate location. This is collected through standard website analytics.

We do not collect special category data (such as health information about you personally) unless you choose to send it to us in a message.

How we use your information

We use the information we collect to:

  • Respond to enquiries you send us.

  • Send you updates or newsletters if you have specifically requested them.

  • Understand how visitors use the site, so we can improve its content and structure.

  • Maintain the security and proper functioning of the site.

We do not sell, rent, or share your personal information with third parties for marketing purposes. We do not use your information to build advertising profiles.

Legal basis for processing

Under UK and EU data protection law, we rely on the following legal bases:

  • Consent, when you voluntarily submit a form or subscribe to updates.

  • Legitimate interests, for basic analytics that help us understand site usage in an aggregate, non-identifying way.

You can withdraw consent at any time by contacting us.

How long we keep your information

We keep enquiry correspondence for as long as is reasonably necessary to respond and maintain a record of the conversation, typically no longer than two years. Newsletter subscriptions are kept until you unsubscribe. Analytics data is retained according to the default settings of the tools used (see the Cookies notice).

Third-party services

This website is hosted on Squarespace, which processes some data on our behalf (for example, form submissions and basic analytics). Squarespace's own privacy practices are described at squarespace.com/privacy. If we use additional services in the future (such as an email newsletter platform), this notice will be updated accordingly.

Your rights

Under UK and EU data protection law, you have the right to:

  • Access the personal information we hold about you.

  • Request correction of inaccurate information.

  • Request deletion of your information.

  • Object to or restrict certain types of processing.

  • Lodge a complaint with the Information Commissioner's Office (ICO) in the UK, or your national data protection authority elsewhere.

To exercise any of these rights, contact us at [your email address].

Children

This site provides general information that may be of interest to parents and carers of children, but it is not directed at children themselves and does not knowingly collect personal information from anyone under 16.

Changes to this notice

We may update this notice from time to time. The date of the most recent revision is shown below.

Last updated: 21/4/2026